About Esquire RV

Gene & Lynell Anfinson Portrait
Gene & Lynell Anfinson

Esquire RV is an RV dealership serving the Vernal area. We know the kind of freedom and adventure you are looking for, so we are proud to carry a large selection of new and pre-owned RVs. Our friendly and experienced sales, financing, service, and parts departments are ready to offer outstanding service at every point, from assisting while you're making your choice to ongoing maintenance and customization

In March of 1973 Gene and Lynell Anfinson moved to Vernal Utah to assist Lynell's parents, Virgil and Genita Hatch, in constructing Esquire Estates mobile home park.

The following spring of 1974, a visit to Jet Manufacturing in Salt Lake City led to the establishment of Esquire RV. It all started with 5 Jet travel trailers lined up on the Esquire Estates frontage road adjacent to West highway 40. (Across from the Vernal Cinemas) The shop was a 30' X 30' block building located at the South end of the mobile home park.

Today's Esquire RV Store Front
Today's Esquire RV Store Front

Within a couple of years they expanded their inventory and moved an old one-room cabin to the front lot to be used as the sales office. The Wilderness line of trailers was added first and then Kit Manufacturing accepted Esquire RV as a dealership. At this time, Esquire RV stocked Kit Companion and Kit Road Ranger. Esquire RV would became Kit Manufacturing's number one dealership during the late 1970's.

  • Esquire RV - 1980's
    Esquire RV - 1980's
  • Esquire RV - 1980's
    Esquire RV - 1980's

In the 80's, Danny and Peggy Moore (Lynell's Sister) moved to Vernal Utah to assist in the construction of 60 new mobile home lots to accommodate the employees of Deseret Generation who were building the Power Plant in Bonanza Utah. Soon afterwards, Danny became a partner in Esquire RV by adding in the parts department. A 4000 square foot service shop and new parts building was built which included office space.

  • Danny and Peggy Moore
    Danny and Peggy Moore
  • Danny and Peggy Moore
    Danny and Peggy Moore
  • Top KIT Dealer Award
    Accepting an Award in behalf of Esquire RV for Top KIT Dealer in the Country!

In the Early 1990's the building received an attractive rock face-lift on the exterior, and a remodeled store and office. One night in 1998 there was a propane explosion and fire that destroyed the entire building. Thankfully the files were saved so business could continue. After the fire they used a travel trailer as an office. Neighbors from other business' in town helped with the fire cleanup by providing food and tools needed. There was great community support that will never be forgotten.

  • Face Lift
    Face Lift Early 1990's
  • Interiors
    The Interior of the old Building!
  • Burnt Building
    Esquire RV burnt building 1998
  • Burnt Building
    Esquire RV burnt building 1998

A new 6000 square foot building "Camp-A-Lot" and a separate 4000 square foot shop were completed in 1999. In 2001, Gene and Lynell Anfinson sold their share of the partnership to Danny and Peggy Moore who continue to own and operate Esquire RV today.

  • New Building
    The New Store 1999
  • New Building
    The New Store 1999

In February of 1999 we held our first Annual RV Show and Sale. The original thought behind the show and sale was to sell all of the parts from the store that were still good but had burn marks or smoke damage. We also decided to promote the trailers and add them to the arena. This show ended up being a huge hit, selling several trailers and most of the fire damaged products.

Because of that show in 1999, you will find us at Vernal's Western Park Indoor Arena the last weekend of February each and every year.

  • First Annual Show
    First Annual Esquire RV Show 1999 (Fire Sale) This is what started it all!
  • First Annual Show
    First Annual Esquire RV Show 1999 (Fire Sale) This is what started it all!
  • First Annual Show
    First Annual Esquire RV Show 1999 (Fire Sale) This is what started it all!
Contact Us

Esquire RV is conveniently located near the areas of Roosevelt, Duchesne, Craig, and Dinosaur.